Radford Athletics Announces Partnership With INFLCR

From Radford Athletics:

Radford Athletics has announced a department-wide partnership with INFLCR, the leading content and compliance software platform for college athletic programs.

INFLCR educates and prepares staff and student-athletes for new opportunities and guidelines from the Name, Image, and Likeness (NIL) legislation which went into effect July 1, all powered by best-in-class content delivery via the INFLCR mobile app. This comprehensive partnership utilizes all facets of the INFLCR platform and will help student-athletes grow their personal brands and maximize Name, Image & Likeness opportunities.

“We are excited to partner with INFLCR to help our student-athletes build their personal brands and to also help educate and support the new era of Name, Image and Likeness (NIL) in college athletics,” said Deputy Athletics Director Cory Durand. “We look forward to sharing our student-athlete’s individual stories as we continue to expand our digital strategies for Radford Athletics.”

INFLCR provides college athletic departments with the content delivery and compliance platform to assist NCAA athletics programs in the management and monitoring of student-athlete Name, Image, and Likeness activities. INFLCR’s verified suite of products ensures student-athletes are provided the tools, content, financial literacy, and more to participate in upcoming opportunities from NIL legislation.

Powered by flagship new products like the Compliance Exchange administrator dashboard and Storyteller Playbook video library, INFLCR Verified enhances the student-athlete experience by offering a comprehensive solution for responsible brand-building on social media, as well as a fully compliant path to external commercial activity from NIL.

“Our partnership with INFLCR will make a significant impact for us,” noted Associate Athletics Director for Compliance Malinda Tasler. “Providing education and resources for our student-athletes to ensure that we are compliant will be crucial as we move forward as a department.”

Athletic programs are adopting this approach to educate and prepare staff and student-athletes for new opportunities and complexities from upcoming NIL legislation, aiming to ultimately provide best-case scenarios for student-athletes who will soon look to participate in monetization activities from their NIL.

INFLCR will play a large part in Radford’s overall student-athlete development plan to be rolled out over the course of the 2021-22 academic year. Visit inflcr.com and keep an eye on RadfordAthletics.com for more information.

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