From Denver Athletics:
The University of Denver Division of Athletics and Recreation has partnered with INFLCR to give its student-athletes the tools to put themselves in the best position in the NIL (name, image, likeness) era. The Pioneers will utilize the INFLCR Verified suite to assist with the implementation of content, education and compliance.
“Our student-athletes continue to do an excellent job representing both the University of Denver and our Division of Athletics and Recreation in the classroom and in competition,” Vice Chancellor for Athletics, Recreation and Ritchie Center Operations Karlton Creech said. “Our broad-based achievement speaks for itself with our history of success in the I-AAA Directors’ Cup Trophy. This partnership with INFLCR Verified will give our student-athletes the tools to leverage their success as Pioneers and empower them to grow their brand in the NIL era. Doing things the right way has always been a hallmark of our athletic department, and we trust this partnership with INFLCR will allow our student-athletes to take advantage of the name, image, likeness legislation within the guidelines.”
INFLCR’s platform helps college and university athletic departments send internal media and national photography content to personalized galleries for each of their student-athletes, coaches and other brand ambassadors. Those athletes and brand ambassadors are able to access their content galleries through the INFLCR mobile app, and can then share the content to their personal social media accounts. After the fact, schools are able to measure the increased audience engagement coming from the much-larger collective audience of those student-athletes and brand ambassadors.
Athletic departments’ student-athletes use this approach to bolster their online presence in a way that impacts event attendance, recruiting, fundraising and other strategic goals.
“The University of Denver is taking this important step to set their student-athletes up for success during this new era of college athletics with their investment in our Verified product suite,” said INFLCR CEO Jim Cavale. “The Pioneers will have access to personal content to tell their stories, in addition to social metrics that chart the direct impact of posts on their social growth. We’re thrilled to partner with Denver and equip all student-athletes with the educational resources necessary to expand their NIL brand and access to monetization opportunities within the INFLCR app, all while staying compliant.”
INFLCR provides college athletic departments with the content delivery and compliance platform to assist NCAA athletics programs in the management and monitoring of student-athlete name, image, and likeness activities. INFLCR’s Verified suite of products ensures student-athletes are provided the tools, content, financial literacy and more to participate in opportunities from NIL legislation.
About INFLCR
INFLCR is the leading content and compliance platform for elite athletic programs, educating and preparing staff and athletes for the NIL era, all powered by best-in-class content delivery via mobile app. INFLCR works with more than 2,900 collegiate and professional sports teams with a network of over 54,000 active athlete users.
With revolutionary new products like the Compliance Exchange, Storyteller Playbook, and administrator dashboard, INFLCR enhances the athlete experience with a comprehensive solution for responsible brand-building on social media, as well as a fully compliant path to external commercial activity from NIL.
Visit www.inflcr.com for more information.
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