League-Wide Partnership With INFLCR Benefits Administrators & Student-Athletes
From the Atlantic 10 Conference:
The A-10 has inked a multi-year partnership with industry-leading content and compliance software company INFLCR. The agreement will provide all A-10 institutions with the resources and technology necessary to support their student-athletes’ opportunities related to name, image and likeness (NIL). The three-tier platform will provide educational resources, brand-building techniques and a disclosure technology platform required in many states.
“Supporting the needs of the membership is the role of a conference office. During this initial time, with the uncertainty of information and outcomes related to the ability of a student-athlete to use & monetize their NIL, this partnership will assist A-10 administrators supporting student-athletes as they navigate new opportunities,” stated Atlantic 10 Commissioner Bernadette V. McGlade. “INFLCR has an impressive suite of services that will eliminate uncertainties on campus and potentially jump start student-athlete and A-10 brand building.”
Through the INFLCR Verified platform, A-10 student-athletes will be provided with technology that will enhance their experience through personal story telling. INFLCR Verified will also equip A-10 student-athletes with a wide range of educational and financial resources to help optimize and monetize their personal brand through their name, image and likeness.
The INFLCR Verified platform also provides A-10 athletic departments with robust compliance tools to assist in the management and monitoring of student-athlete NIL activities, allowing for a fully compliant path to external commercial opportunities for student-athletes. INFLCR had previously worked with select member institutions of the Atlantic 10. The new agreement will provide all 14 member schools & student-athletes with NIL education, tools and technology.
“With a great deal of NIL regulatory responsibility falling onto the institution in this initial phase of the NIL era, it is wise for a conference to have a strategy like the Atlantic 10 has chosen to take in its partnership with INFLCR,” said Jim Cavale INFLCR Founder and CEO. “Together, we will empower student-athletes, staff and other representatives of A-10 institutions with the technology to establish, communicate and track all NIL regulations while also empowering student-athletes with brand-building technology, education around NIL, and of course, all the tools they need to build a successful NIL business. With this partnership, we are building the NIL system of record for the A-10, and we could not be more excited about this.”
The agreement with INFLCR complements the NIL partnership the A-10 formed with Team Altemus and Anomoly Sports Group in July to provide “protective education” and other resources for all member institutions & student-athletes through a series of conference-wide virtual and in-person workshops. The partnership also provides individual institutional sessions for each member school. The A-10 has now built key NIL partnerships with an all-encompassing platform to allow student-athletes to thrive in navigating the new NIL environment, and give its member institutions the confidence and tools to support and educate student-athletes appropriately.
About the Atlantic 10 Conference
The Atlantic 10 Conference was founded in 1975 and consists of 14 diverse members across eight states and Washington, D.C. The mission of the Atlantic 10 is to provide an enhanced student-athlete experience through 21 nationally competitive championship sports. The basketball-centric conference is committed to integrity, educational excellence and providing quality equitable championship experiences for its student-athletes, coaches, and support staff. The membership consists of Davidson College, the University of Dayton, Duquesne, University, Fordham University, George Mason University, The George Washington University, La Salle University, the University of Massachusetts, the University of Rhode Island, University of Richmond, St. Bonaventure University, Saint Joseph’s University, Saint Louis University and Virginia Commonwealth University. For more information, visit www.atlantic10.com.
About INFLCR
INFLCR is the leading content and compliance software platform for college athletic programs, educating and preparing staff and student-athletes for new opportunities and guidelines from current NIL legislation, all powered by best-in-class content delivery via the INFLCR mobile app. INFLCR works with more than 1000 collegiate and professional sports teams with a network of over 45,000 athlete users. Visit www.inflcr.com for more information.
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