INFLCR is excited to welcome Chicago State University with a multi-year, department-wide partnership.
Cougars student-athletes, coaches and staff will gain access to photos, videos and graphics created by Chicago State Athletics and delivered through the INFLCR software and mobile app, to share on their personal social-media channels.
“We knew that partnering with INFLCR would be a major milestone in the development of the Chicago State Athletics brand and the development of the student-athlete experience,” said Chicago State Director of Athletics Elliott Charles.
“Using the INFLCR platform to share and track content with our student-athletes and brand ambassadors will be pivotal as we lay the foundation for ‘Our Championship Era’ approach.”
Chicago State is the latest partner from the Western Athletic Conference to join the INFLCR family. INFLCR now serves more than 600 teams and more than 20,000 athletes from all levels of the NCAA. INFLCR’s client list of more than 100 universities includes multiple programs from every NCAA Football Bowl Subdivision conference.
“This partnership will be a gamechanger for Chicago State Athletics,” said Chicago State Senior Associate AD External Operations and Revenue Generation Jessica Poole. “As we work to enhance and expand the brand, not only of Chicago State Athletics but of the entire Chicago State University community, this partnership provides an opportunity for us to easily showcase our creative content while allowing our student-athletes to enhance their personal brands and extend the reach of Chicago State.
“This partnership is a win-win for everyone involved.”
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How It Works
INFLCR’s platform helps clients like Chicago State send internal media and national photography content to personalized galleries for each of their athletes, coaches and other brand ambassadors.
Those athletes and brand ambassadors are able to access their content galleries through the INFLCR mobile app, and can then share the content to their personal social media accounts.
After the fact, Chicago State is able to measure the increased audience engagement coming from the much-larger collective audience of those athletes and brand ambassadors.
Chicago State plans to use this approach to bolster their online presence in a way that impacts event attendance, recruiting, fundraising, and other strategic goals.