INFLCR Welcomes Jacksonville State University in First Ohio Valley Conference Partnership

INFLCR is excited to welcome Jacksonville State Athletics to the team with a multi-sport partnership!

“Jacksonville State is excited about the opportunity to partner with INFLCR. We are always looking for ways to get Jacksonville State athletics to a broader audience,” said JSU Athletics Director Greg Seitz.

“Our student-athletes are our greatest ambassadors, and they also have incredible stories of their own. This gives them the opportunity to share both with their followers with one click, building their own brands and that of our University at the same time.”

Jacksonville State joins INFLCR as the first school from the Ohio Valley Conference, and a powerful athletic program boasting six straight years finishing in the Top 10 of the Football Championship Series (FCS) football rankings and six straight FCS playoff appearances (the third-longest active streak in the nation).

The Gamecocks’ strong athletic tradition and proximity to our own Birmingham headquarters make them a welcome addition to the INFLCR family.

“Being based in Birmingham, it’s always special when we add another college athletics brand from the state of Alabama. Jacksonville State has had such a great tradition on the gridiron, and really throughout all of the sports they play in their prestigious athletic department,” said INFLCR founder and CEO Jim Cavale.

“For us to be able to partner with them and their student-athletes to tell their stories on social is really special.”

How It Works

INFLCR’s platform helps clients like Jacksonville State University send internal media and national photography content to personalized galleries for each of their athletes, coaches and other brand ambassadors.

Those athletes and brand ambassadors are able to access their content galleries through the INFLCR mobile app, and can then share the content to their personal social media accounts.

After the fact, Jacksonville State is able to measure the increased audience engagement coming from the much-larger collective audience of those athletes and brand ambassadors.

Jacksonville State plans to use this approach to bolster their online presence in a way that impacts event attendance, recruiting, fundraising, and other strategic goals.

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